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cellspacing="0" cellpadding="0">               <tr>                  <td><img src="/site/images/menu/pub.gif" width="150" height="29"></td>               </tr> 			                 <tr>                  <td align="center" class="cadreinferieurorange">  <table width="120" border="0" cellpadding="3">                     <tr>                       <td height="41" align="center"><a href='http://www.zegames.com' target='_blank'><img src='http://www.slidegames.com/zegames/images/ban/ban88x31.gif' border='0'></a></td>                     </tr>                   </table>                                    </td>               </tr>             </table>             <br> </td>           <td valign="top"> 		  <table width="550" border="0" cellspacing="0" cellpadding="0">               <tr>                  <td align="center"> 				<table border="0" cellpadding="0" cellspacing="0">                     <tr>                        <td><img src="/site/images/barres/actu.gif" width="550" height="29"></td>                     </tr>                     <tr>                        <td class="cadreinferieurrouge" align="center"> 					  <br> <b>Divertissement <span class="rouge">: Google lance un programme automatique de publicit cible</b></span> <p></p> Par <a href="javascript:fiche('Jonas');"  class="rouge">Jonas</a> le <i>05/03/2003</i> <p></p>  <table border=0 width="100%">   <tr>       <td colspan="2" valign="top">      <table width="170" border="0" cellpadding="0" cellspacing="0">         <td width="37"><img src="/site/images/icones/imprimer.gif" width="35" height="35"></td>           <td><a href="javascript:window.print();" class="rouge">Imprimer la news</a></td>         </tr>         <tr>            <td><img src="/site/images/icones/@.gif" width="35" height="35"></td>           <td><a href="/site/envoyeramis.php?IDnews=892&PHPSESSID=91e7c4cac48fe4aea784706422f3fc80&PHPSESSID=91e7c4cac48fe4aea784706422f3fc80"  class="rouge">Envoyer              la page a un amis</a></td>      </tr> </table>            </td>     <td rowspan="4" valign="top" class="article">        La socit Google, du nom du moteur de recherche sur internet, vient de dvoiler un programme qui permet de placer automatiquement de la publicit cible sur les pages rpondant aux demandes formules par les internautes.<br /> <br /> <br /> Google met ainsi ses pas dans ceux de Sprinks, proprit de l'diteur Primedia, dans le march de la publicit cible sur internet.<br /> <br /> <br /> Le nouveau programme identifie automatiquement le thme de chaque page web trouve par le moteur de recherche et tablit des liens avec des sites d'annonceurs appropris.<br /> <br /> <br /> Ce programme, qui a t lanc la semaine dernire, est gratuit jusqu'au 12 mars. Il en cotera ensuite aux annonceurs le prix qu'ils paient actuellement pour figurer dans les services qui permettent de lier la publicit aux rsultats des recherches, a dclar Susan Wojcicki, responsable produits chez Google.<br /> <br /> <br /> La socit californienne affirme dans un communiqu que ce nouveau service rendra "les pages web plus efficaces en remplaant de la publicit non cible par des liens appropris".<br /> <br /> <br /> Le concurrent de Google en matire de publicit, Overture Services, qui a rcemment acquis deux moteurs de recherche, a annonc la semaine dernire qu'il investirait entre dix et 12 millions de dollars (entre neuf et 11 millions d'euros) dans des produits permettant de fournir des recherches locales et de la publicit adapte au contexte des recherches, ce qui peut se rapprocher de ce que fait dornavant Google.<br /> <br /> <br /> Google a par ailleurs annonc que 100.000 annonceurs avaient ouvert des comptes chez lui. Overture, qui n'a pas comment cette information, en a revendiqu 80.000 la semaine dernire, avec une prvision de chiffre d'affaires pour 2003 suprieure  un milliard de dollars.<br />       <P></P>       <P><b>A visiter :</b><UL><LI><a href=" http://www.yahoo.fr" class="rouge" target="_blank">Source : Yahoo</a></LI></UL>    </td>   </tr>     </table> </td></tr></table> <P></P> <table border="0" cellpadding="0" cellspacing="0">                     <tr>                        <td><img src="/site/images/barres/lireaussi.gif" width="550" height="29"></td>                     </tr>                     <tr>                        <td class="cadreinferieurrouge"> 					  <br> 					  &nbsp;&nbsp;&nbsp; 					  <b>A propos du mme sujet :</b> 					  <P></P> <UL><LI><a href="/site/actu/952.html?PHPSESSID=91e7c4cac48fe4aea784706422f3fc80" class="rouge">La SNCF lance des rductions pour les 26-59 ans et les utilisateurs d'internet</a></LI></UL>  <br> </td></tr></table><p></p><table border="0" cellpadding="0" cellspacing="0">                     <tr>                        <td><img src="/site/images/barres/commentaires.gif" width="550" height="29"></td>                     </tr>                     <tr>                        <td class="cadreinferieurrouge"> 					  <br> 					 					<table border="0" cellpadding="0" cellspacing="0" width="95%" align="center">                     <tr>                        <td> 					<b><a href="/site/comm.php?PHPSESSID=91e7c4cac48fe4aea784706422f3fc80&IDnews=892&PHPSESSID=91e7c4cac48fe4aea784706422f3fc80" class="rouge">Ce        sujet vous fait ragir ?<BR>       Laissez un <b>commentaire</b> et discutez-en avec les autres membres en        cliquant ICI.</a></b></td></tr></table><br> <table border="0" cellpadding="0" cellspacing="0" width="100%"> </table>  <p></p></td>                     </tr>                   </table>                   <br></td>               </tr>                         </table></td>         </tr>       </table></td>   </tr> </table> </td>   </tr>     <tr>     <td align="center" class="bleufonce"> <font size="1"><strong>| D&eacute;claration Cnil n&deg; 818486          | <a href="javascript:Aide('Charte');" class="bleufonce">Conditions d'utilisation</a> | <a href="mailto:contact@finzy.com?subject=Annoncer" class="bleufonce">Annoncer sur Finzy</a> | <a href="mailto:contact@finzy.com" class="bleufonce">Contact</a> |<br> 		Partenaires : | <a href="http://partenaires.ftpk.net/entree.php?id=63" target="_blank" class="bleufonce">FTPK</a> | <a href="http://www.persocertif.com/logo_certificate.php3?id=97"target="_blank" class="bleufonce">PERSOCERTIF</a> |<br></strong></font> </b><br> <A HREF="http://vote.weborama.fr/fcgi-bin/vote.fcgi?88569" target="_top"><img src="http://www.weborama.fr/logos/images/votesce_FF0000.gif" border="0"> </a>&nbsp;&nbsp;&nbsp; <!--DEBUT GOLD WEBORAMA--> <script language="javascript"> WEBO_ZONE=1; WEBO_PAGE=1; webogold_ok=0;</script> <script language="javascript" src="http://script.weborama.fr/gold.js"></SCRIPT> <SCRIPT> if(webogold_ok==1){webogold_zpi(WEBO_ZONE,WEBO_PAGE,88569);}</script> <!--FIN GOLD WEBORAMA--> &nbsp;&nbsp;&nbsp; <SCRIPT LANGUAGE="Javascript"> <!-- function mesure(_MesurePro, _page) { scr_w = screen.width; scr_h = screen.height; color = screen.colorDepth; ref = escape(window.document.referrer);  document.write("<IMG src='http://www.direct-stats.com/cgi-bin/pro/stats/finzy/marqueur.pl/"+ "?page="+ _page+ "&n="+ Math.round (Math.random () * 1000000000000000)+ "&reso_w="+ scr_w+ "&reso_h="+ scr_h+ "&color="+ color+ "&referer="+ ref+"' border=0>"); } mesure("Mesure Pro", "02"); //--> </script> <A HREF="http://www.hit-parade.com/hp.asp?site=a351028" TARGET="_top"><IMG SRC=http://loga.hit-parade.com/logohp1.gif?site=a351028 TITLE="Hit-Parade" WIDTH=77 HEIGHT=15 BORDER=0></A>  &nbsp;&nbsp;&nbsp; <a href="http://www.hebdotop.com/clic.php" target="_blank"><img src="http://www.hebdotop.com/cgi-bin/vote.eur?id=31963" width="80" height="18" border="0" alt="Classement de sites, inscrivez le vtre !"></a> </td>   </tr> </table> </body> </html>    
